Independent guidance
Brian is not tied to a single insurance carrier. His approach starts with understanding the client’s situation and explaining the available Medicare choices.

Founder & President, Plan Medicare
Medicare Advisor & Financial Advisor Resource
Brian Krantz is the Founder and President of Plan Medicare and an experienced Medicare advisor helping individuals, retirees, families and financial advisors navigate enrollment timing, coverage decisions and retirement transitions.
Licensed in all 50 states, he works directly with advisor teams and their clients, bringing more than 15 years of Medicare experience to each conversation.
Brian’s story
For more than 15 years, Brian has focused on helping people understand Medicare before they enroll. His guidance looks beyond a plan name to the costs, provider networks and longer-term implications of a coverage decision.
That approach grew from seeing how difficult it could be to get clear answers. Brian’s work centers on personal conversations, an understanding of each client’s situation and explanations that make the choices easier to evaluate.
Today, he works with people turning 65, individuals approaching retirement and clients facing complex transitions from employer coverage. Medicare Supplement strategy, prescription coverage and income-related premium considerations are part of that work.
As Founder and President of Plan Medicare, Brian works alongside financial advisors, family offices, CPAs, HR departments and insurance professionals. He handles the Medicare details while keeping the advisor connected to the client and aligned throughout the process.
Professional profile
15+ years in Medicare. More than 30,000 people personally helped with Medicare decisions, as documented in Brian’s Plan Medicare biography.
Supporting 2,500+ financial advisors, with licensing in all 50 states and appointments/contracts with more than 50 insurance companies.
Recognition includes Aetna Elite Medicare Front Runner, UnitedHealthcare Diamond and Platinum Premier Producer awards, Empire BlueCross BlueShield sales awards and the SilverScript Agent Advisory Council.
Clients receive personal Medicare support with no separate consultation fee. Plan Medicare may be compensated by insurance carriers when an enrollment occurs.
An extension of your client experience
Brian is not tied to a single insurance carrier. His approach starts with understanding the client’s situation and explaining the available Medicare choices.
Brian works directly with financial advisors to incorporate Medicare considerations into retirement income planning, while keeping the advisor involved.
A focused Medicare resource for Supplement strategy, coverage comparisons and the decisions that arise as clients turn 65 or retire.
Clients receive help comparing Medicare Supplement options and understanding total coverage costs, provider networks and the implications of their choices.
Brian helps identify enrollment and timing issues before they become costly problems, including transitions from employer coverage.
Direct guidance designed to feel like an extension of the advisor’s client experience, with no separate consultation fee to the client.
Knowledge areas
Supplement strategy, plan comparison and total cost analysis.
Comparing coverage choices and provider networks.
Prescription coverage considerations within the Medicare decision.
Medicare premium considerations alongside retirement income planning.
Coordinating the move from workplace coverage to Medicare.
Coverage decisions as clients approach or enter retirement.
Medicare guidance within the broader financial-planning relationship.
Turning 65, enrollment windows and coverage start dates.
Enrollment and contribution timing considerations.
Coordinating different coverage and retirement timelines.
Broad carrier relationships
Brian is appointed/contracted with more than 50 insurance companies. The directory below includes all 35 carrier names listed on his current professional profile.
Proof of experience
Aetna · 2016 – 2025
National recognition for Medicare production performance.
UnitedHealthcare · 2016 – 2025
Recognition for top-ranking Medicare Supplement sales performance.
UnitedHealthcare Medicare · 2020 – 2025
Production recognition spanning Medicare Advantage and Medicare Supplement plans.
Empire BlueCross BlueShield · 2020 – 2021
Medicare Broker of the Year (2021) · Top Medicare Sales (2020).
SilverScript / CVSHealth · 2018
Selected for market leadership and advisory contributions to prescription drug plan strategy.
UnitedHealthcare · 2013 – 2022
Top Sales Award (2021) · 1st Quarter Medicare Supplement Sales Excellence Award (2022) · Top Dual Special Needs Plan Sales (2020) · #1 Selling Medigap Agent in New York State (2018–2021) · 100+ Club (2013).
UnitedHealthcare · May 2019
Issued by UnitedHealthcare in May 2019, as documented on Brian’s Plan Medicare profile.
Financial advisor & institutional experience
Brian provides educational Medicare presentations for advisor offices and branch teams, advisor/client case guidance and an advisor-aligned handoff process. Examples of institutions where Brian has delivered educational Medicare seminars or provided advisor support and client-facing Medicare guidance include J.P. Morgan, Morgan Stanley, UBS, Mercer, PNC and Wells Fargo Advisors.
You stay the quarterback.
We handle the Medicare details.
Nationwide reach
Brian is licensed in all 50 states, allowing Plan Medicare to support financial advisors and their clients across the country. That includes clients who live in New York, maintain relationships across state lines or relocate in retirement.
AL · AK · AZ · AR · CA · CO · CT · DE · FL · GA · HI · ID · IL · IN · IA · KS · KY · LA · ME · MD · MA · MI · MN · MS · MO · MT · NE · NV · NH · NJ · NM · NY · NC · ND · OH · OK · OR · PA · RI · SC · SD · TN · TX · UT · VT · VA · WA · WV · WI · WY
Plan Medicare offices
48 South Service Road
Suite 400
Melville, NY 11747
717 Fifth Ave
Suite 1401
New York, NY 10022
Connect with Brian
Brian works directly with financial advisors and their clients on Medicare timing, coverage and retirement transitions.